BRIEF PROFILE
TARGET AUDIENCE
TELESEMANA.COM IS THE LEADING ONLINE PLATFORM PROVIDING MARKET INTELLIGENCE AND INDUSTRY COVERAGE FOR TELECOM PROFESSIONALS IN LATIN AMERICA
Since 2003, TeleSemana.com provided innovative marketing tools to deliver cost-effective targeted solutions for telecom professionals in Latin America.
Professional Audience: Wireless and wireline carrier executives, ISPs, infrastructure companies, device makers, software firms i.e. BSS/OSS and developers.
Thousands of leading executives from more than 150 wireless, fixed, satellite and cable providers, and more than 60 regulatory and government agencies in the region access TeleSemana.com on a daily basis.
QUICK FACTS
• 22 years covering the telecom industry
• 23,000+ subscribers
• 100+ expert writers and contributors
• 50+ pieces of news, analyses, videos, interviews and special reports every week
• Blogs by industry leaders
• 1000+ webinars
• Leading specialized media in LATAM producing online conferences
• 200+ leadership workshops and bespoke conferences, both virtual and face-to-face
• Preferred partner and flagship publication of leading industry events
READERSHIP BREAKDOWN
SUBS BY REGION %
SUBS BY POSITION %
SUBS BY TYPE %
WHETHER YOU WANT TO RAISE YOUR COMPANY’S PROFILE THROUGH: BRANDING, THOUGHT LEADERSHIP OR LEAD GENERATION ACTIVITIES, TELESEMANA.COM PROVIDES SOLUTIONS TO TACKLE YOUR NEEDS
FREQUENCY WEEKLY
CIRCULATION 23,000+ SUBSCRIBERS
TeleSemana Weekly Newsletter features engaging content sent to 23,000+ qualified professionals. Highly effective for driving brand awareness. By placing an ad on TeleSemana Weekly Newsletter you speak directly to potential customers.
WHAT YOU GET
• Prominent visibility, placement right next to editorial content
• Full campaign reporting: opens, clicks and click-throughs
WEBSITE ADVERTISING
VISITORS 58,000+ MONTHLY
PAGE VIEWS 93,000+ MONTHLY
Different advertising placements ensure your message gets the attention it deserves. Your brand is placed right next to the voice of the most talented journalists in Latin America’s telecom industry.
WHAT YOU GET
• Responsive design
• Strong Share of Voice (SOV)
• Highest Impressions
E-BLAST
YOU PROVIDE US WITH YOUR HTML AND WE DELIVER IT ON YOUR BEHALF TO TELESEMANA.COM SUBSCRIBERS.
• Dedicated email blast to TeleSemana.com 23,000+ Subs
• Pre-send testing provided
• Report on delivery, opens and clicks
ADVERTORIALS
YOU PROVIDE US WITH YOUR ADVERTORIAL AND WE HOST AND PROMOTE IT TO TELESEMANA.COM AUDIENCE.
WHAT YOU GET
• Article credited to Sponsor and its author
• Homepage promotion of article for high visibility
• Content presented similarly to TeleSemana.com stories, but labeled as Sponsor Content to maintain transparency and trust with your prospects
• Content featured in TeleSemana Weekly Newsletter, stating it is a sponsored content
• Social sharing tools both in Advertorial and author’s bio
• SERP (Search Engine Results Page)
• After high traffic period, article will still remain available on the section
DON’T HAVE AN ADVERTORIAL?
Leave the most talented journalists in Latin America’s telecom industry produce your advertorial.
WHITE PAPERS
WHITE PAPER
Partnering with TeleSemana.com.com allows you to get in front of our large database of subscribers –your potential customers– in the telecommunications industry in Latin America. The White Paper Promotion Package includes weekly lead reporting.
WHITE PAPER PLUS
Our team of editors will help ensure your white papers get the attention of decision-makers and influencers. Based on your existing white paper, our editors will produce a brief introduction to provide additional contextual information resulting in a more engaging piece of information. The white paper with the introduction, under a co-branded cover, is promoted through an integrated marketing campaign to capture leads.
White Paper packages described above do not include creation and production of the asset. You have to submit the content. Production services available upon request. Ask for a quote!
EDITORIAL SURVEYS
Get TeleSemana.com to conduct a survey among your key prospects. Our editors will produce an executive summary (pdf format) after analyzing the data provided by survey respondents. Make sure you get a deep understanding of the state of the market and –equally important– of your prospects’ perception before committing to a plan or strategy. Make wiser decisions, get better results!
ALIGN YOUR BRAND WITH THOUGHTFUL TELESEMANA.COM REPORTING ON A RELEVANT, TOP-OF-MIND TOPIC THAT INCLUDES NEW DATA POINT.
• Survey among executives from different telecom operators across the region
• Full report with results, stats and graphs
• Sponsor logo will appear on executive summary (pdf)
• Promotion and distribution of report with results
• Promo box (widget) on Homepage
• Promo box (widget) featured TeleSemana Weekly Newsletter
• Listing Page
• Landing Page
• SERP (search engine results page)
• Email sent to TeleSemana.com subscribers (push marketing)
• Lead capture, weekly reporting
CUSTOM WEBINARS
For companies looking for full control of the message and pan-regional outreach, a TeleSemana.com custom Webinar is the right choice. TeleSemana.com will work with you to host, promote and deliver an online session that engages your target audience, while capturing leads.
You will be in full control of the content, and are also free to invite a partner, customer, or industry personality to speak at your webinar.
WHAT YOU GET
• Full set up and logistic support
• An editorial moderator and publication co-branding
• 60-Minute speaking opportunity
• Up to three speakers from the sponsor
• An integrated marketing campaign to drive registrations to the event
• Q&A session through LIVE Q&A digital platform
• Full post-event reporting, list of registrants with contact information and also questions asked
• 12-month archive for on-demand promotional use
THEMED ONLINE EVENTS
Based on their deep market understanding, TeleSemana.com Editorial Team carefully selects a set of themes resulting in a calendar of must-attend topic-centric online sessions for anyone involved in Latin America’s telecoms market.
A maximum of two sponsors and up to seven speakers per session guarantees a high share of voice in addition to brand awareness and lead generation.
Check out TeleSemana.com Themed Online Events 2023 calendar and secure a space on the session/s that are more relevant to your company core business.
WHAT YOU GET
• Speaking slot alongside relevant speakers to the given theme of the session
• Your brand linked to given theme
• Opportunity to share your company vision on given theme
• Your message targeted to niche audience
• Thought leadership positioning
• LIVE interaction with qualified audience
• Lead capture and nurturing
TELESEMANA WEB SUMMITS
Virtual events have become a fundamental tool for companies to raise their profile, position themselves as thought leaders, network with prospects, generate leads and discover new business opportunities.
Two-Day long industry events with up to twenty sessions by leading professionals offering TeleSemana audience an opportunity to unleash the mysteries around new trends and challenges facing the telecom industry, combining keynote presentations, panels and interactive Q&A sessions that enhance the overall experience of the audience.
AVERAGE FIGURES FROM PAST CONFERENCES
• 900+ registrants
• A truly regional audience from 21 countries
• Attendees from 120+ telecom operators
• 41% executives from telecom operators in LATAM
WHY A TELESEMANA WEB SUMMIT?
• Pan-regional reach for a portion of the cost of in-person activities
• Engage with operators’ executives that influence investment decisions
• Feature your brand right next to leading industry bodies and stakeholders
• Raise your company profile in a simple, cost-effective way
• Lead capture, lead nurturing: get access to hundreds of qualified leads
CUSTOM ONLINE EVENTS
RAISE YOUR EVENT PROFILE BY REACHING 23,000+ TELECOM PROFESSIONALS ACROSS LATIN AMERICA.
When face to face is not as relevant, and you need to squeeze your marketing budget to the maximum, Custom Online Events are the best choice. Either targeting executives from a single operator, or multiple operators from a given country, or the region-wide. TeleSemana.com works closely with your organization to design a ‘sexy’ agenda, assisting you to secure relevant third-party speakers, and of course it takes full responsibility for the attendance acquisition process.
WHY A TELESEMANA.COM CUSTOM ONLINE EVENT?
• Strengthen your bonds with future or existing clients
• Targeted audience, as per target persona selected by sponsor
• Engage with operators’ executives that influence investment decisions
• Develop new contacts and sales leads and generate new business opportunities
• Stay ahead of the competition
• Take your event online through quality video content
• Raise your company profile in a simple, cost-effective way
CUSTOM IN-PERSON EVENTS
TELESEMANA.COM CUSTOM IN-PERSON EVENTS ARE HIGH-LEVEL EVENTS (INVITATION ONLY) TARGETING TELECOM SERVICE PROVIDERS.
This is a unique networking opportunity for OEMs and industry organizations looking for face to face interaction with key decision makers at every operator from a given country. Companies are always looking for cost-efficient ways to approach their customers in a vast region like Latin America.
While TeleSemana.com webinars and online events guarantee a regional reach targeting operators across the region, custom in-person events target operators from a given country, offering intimacy with prospects and clients. From single events to road shows visiting several countries, TeleSemana.com provides a turn-key solution.
WHY A TELESEMANA.COM LEADERSHIP WORKSHOP?
• Develop new contacts and sales leads
• Meet operators’ executives who influence investment decisions
• Learn first hand about new business opportunities in key Latin American markets
• Strengthen your bonds with future or existing clients
• Stay ahead of the competition
ATTENDANCE BY TITLE %
JUAN GIMENEZ
+54 9 11 6561 6165
[email protected]
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